ET Group Authors

Learn about AV from an industry expert

Head of Service & Support, ET Group

Kelly Gowanlock

Kelly Gowanlock leads Service & Support at ET Group, where she focuses on delivering reliable, high-quality experiences for clients across complex technology environments. With over 25 years of experience spanning customer service and technical support, she specializes in building and leading teams that ensure seamless system performance and user satisfaction. Kelly writes about support strategy, service delivery, and how organizations can create dependable, scalable support models.

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Recent Articles

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IT manager and stakeholders discussing technology issues in a server room

AV Lifecycle Management: What to Do When Video Conferencing Devices Reach End of Life

Today, we have to approach AV the same way we approach IT. Platforms and digital tools like apps, AI and cloud capabilities are growing and improving at a much faster rate than physical devices, making it harder for hardware vendors to keep up.

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People meeting over videoconferencing equipment between different offices.

AV Managed Services vs. AV Support: What’s The Difference?

Compare the scope of service for proactive Managed AV and reactive AV Support, including how they work, what they come with, and why having an ongoing partnership with both in place makes the most sense for Canada's leading businesses.

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IT manager and stakeholders discussing technology issues in a server room

AV Lifecycle Management: What to Do When Video Conferencing Devices Reach End of Life

Today, we have to approach AV the same way we approach IT. Platforms and digital tools like apps, AI and cloud capabilities are growing and improving at a much faster rate than physical devices, making it harder for hardware vendors to keep up.

Read More

Remote Monitoring & Management Is Better than In-House IT for AV System Performance: Here’s Why

In-house IT departments rarely have the skills or knowledge to efficiently handle AV performance issues or disruptions. Remote Monitoring & Management helps you respond quicker while saving money on maintenance and improving your access to modern technology.

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5 Ways Managed IT Help Desk Services Support Your AV Infrastructure

AV systems can be powerful tools in the workplace, but it takes a significant amount of skill and training to keep them functioning well. Learn how working with a managed provider who offers help desk services can help you get a better return on your investment in this guide from Canada’s experts at ET Group.

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Essential Hybrid Workplace Technology to Support Your IT Staff in 2024

Your IT staff needs access to the right information and outside support to keep your modern tech stack efficient and secure. Here’s why to invest in and why, from the hybrid workplace specialists at ET Group.

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